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March 24, 2008

Is There A Social Media Marketing Guru In The Mortgage Industry?

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Are the rules of Social Media Marketing confusing? Do you wish there was an individual or book that would tie together the finer points of Social Media Marketing (SMM)?

Perhaps Brian Brady (Mr. Ubiquitous) is the answer.

Frankly, I don't know of anyone in the real estate or mortgage business that has a better feel or understanding of the tools/concepts of SMM and how to apply them profitably/efficiently at the street level.

Brian is one of those rare individuals that can articulate and help us ordinary folk understand the complexities of the online world...a landscape that can be quite bewildering, even to savvy and experienced marketing professionals.

With so many SMM options at our fingertips (literally), such as:

  • Blogs
  • Podcasts
  • Social Media sites (Active Rain, MySpace, Twitter, etc...)
  • SEO
  • Paid search
  • Viral marketing

The options can be overwhelming and considerable for individuals desiring to enter the SMM environment. To make matters even more confusing, technology is constantly changing and new tools are being introduced on daily basis.

Where is all this leading?

Since the inception of The Mortgage Cicerone, I have never endorsed an event, however that is changing (and I'm NOT getting paid for this endorsement).

On May 18 -20, Brian Brady is sponsoring a "Nut's N Bolts" SMM workshop titled BloodHoundBlog Unchained.

Make no mistake, there are several other high-quality individuals that are integral and key to BloodHoundBlog Unchained being successful. Yet, in my humble opinion Brian Brady is what will make this event special, unique and of utmost value.   He is the star that shines the brightest...the reason the masses are gravitating to Unchained. If you are interested in learning the finer elements of SMM, I'm confident Brian can teach you how to jump into the trenches and successfully/profitably integrate SMM into your marketing mix.

As Todd Carpenter at Lenderama recently stated :

"I would pay $199 to watch Brian Brady throw-up...much less hear him share his marketing expertise"

With such a ringing endorsement from Todd Carpenter (one of the best and most experienced practitioners of SMM), any mortgage professional should seriously consider attending this event in Phoenix.

While there are going to be many other wonderful speakers at Unchained (like Jeff Brown and Jeff rocks!!), you don't want to miss Brian Brady share his strategies and guidance on how to profitably navigate the SMM jungle.

Click here to find out more information about BloodHoundBlog Unchained.

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Comments

Tony -- You couldn't have said it any better -- Brian has flat figured things out. Many of the strategies I now employ are nothing more than twists on his original ideas. My marketing model is Japan -- I add my own twist to suit my needs.

I'm with Todd -- except I'd be just a tad more discriminating. :)

Thanks for the kind words. I can't wait for Unchained myself.

Thanks, Tony! That's a nice recommendation. I think we'll bing TONS on value to practitioners looking to use SMM in their marketing efforts.

What astounds me is that the attendees are NOT coming from existing users. We're seeing so many NEW names/faces enrolling daily.

SMM is growing fast. It's becoming more like a space in the universe that unlimitedly invading the margins of business marketing world.

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